On Monday, the South Alabama Conservatives PAC (SAC PAC) launched its first ad against U.S. Rep. Barry Moore (R-Enterprise) in the race for Alabama's first congressional district.
SAC PAC announced the ad would air on all digital, social, broadcast, cable and online platforms.
SAC PAC claimed that Moore has been lining his own pockets, siding with President Joe Biden and Democrats and voting against securing the southern border. The ad also claimed Moore raised taxes.
"It's impossible to fit everything about Politician Barry Moore in a thirty-second commercial. So, get out your phones and scan this QR code to learn more," the ad said, promoting a link to the PAC's website.
The website includes a "fact sheet" detailing Moore's alleged misdeeds, listing far-left outlet Alabama Political Reporter as its source for eight of the 11 items mentioned.
In a statement to 1819 News, spokesman Dalton Dismukes said, "Barry Moore is the definition of a self-serving career politician who has consistently prioritized his own financial gain over the interests of Alabama families and businesses,"
"SAC PAC is proud to expose the true nature of Politician Barry Moore's laundry list of dirty deeds," he added.
SAC PAC told 1819 News the media buy is $50,000 weekly in the Mobile media market — half of Moore's announced $96,000 campaign ad buy for both Mobile and Dothan media markets.
Several political experts have warned that saving money toward the end of the campaign and not spending early would make things more difficult in this race and easier for these exact types of attacks.
FEC reports of SAC PAC do not show much as they have yet to file a financial disclosure. However, a known political consultant and part-owner of Yellowhammer News, Paul Shashy, was listed as the treasurer for the PAC. 1819 News reached out to Yellowhammer for comment, and their president Ellis Terry said, "Yellowhammer has multiple owners and investors, all of whom have outside business interests. We work hard to keep those interests separate and do not let them affect the website's operation."
Alabama's first congressional district race pits two sitting members of Congress, Moore and U.S. Rep. Jerry Carl (R-Mobile), against each other for the Republican primary.
To connect with the author of this story or to comment, email Bradley.cox@1819news.com.
Don't miss out! Subscribe to our newsletter and get our top stories every weekday morning.