Orange Beach and Gulf Shores are welcoming thousands for spring break 2026.
Local businesses are busy and traffic is heavy as tourists make their way south, despite higher gas prices due to the conflict in the Middle East.
Easton Colvin with Gulf Shores & Orange Beach Tourism (GSOBT) said an increase is expected based on rental data.
“For March of 2026 compared to 2025, we’re looking at an increase of 7% in destination occupancy,” Colvin said.
GSOBT provided data showing that Alabama beaches have become a year-round destination for visitors. In 2025, visitor spending on lodging reached a record $923 million. Rental revenue has nearly doubled over the past 10 years.
The Gulf Shores Police Department has put in place an action plan to combat crime for Spring Break and summer tourism. The plan led to 18 arrests in one day last week. Police warn they are on the lookout for troublemakers.
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